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Monday 12 November 2018

5 Tips to Create Awesome Looking Posters

Do you remember? When our class use to have few lucky students who use to create handmade physical posters for class in a school. Looking back make us realize how those skills came in handy! Poster designing consist of such rules today as well but way of implementing is somewhat different.
The best part about poster designing is that by following some basic guidelines and merging various ideas from everywhere, you can create your own. Poster designing is done by different motive as for some it is just a source of their recreational activity but, for some it is their professional work. 

Nowadays everything seems more convincing when it comes to visual advertising or marketing. Here is where poster speaks volumes through some designs. If you are looking forward to make some ultimate posters then keep reading. As this article includes 5 super special tips that will help you create amazing posters. 

1) It should speak the story for itself

What is the first impression on people? Make sure your visuals are appropriate also take a second opinion from other people to know what they see first, second and most important fact is to check is whether the poster has an effective design.
When you think you are well verse with basics, don’t be afraid to experiment. As Poster design is all about innovation and merging different points with a twist of adding new angles to it. The quality of influencing someone’s point of view is what your poster should have.

2) Eliminate unnecessary elements

It is totally normal to sometimes carried away while working on your poster design and making it overcrowded. Your poster should not have any unnecessary elements that makes it look untidy. So, make sure whenever you are working with the final design, try to step away from your work area and see if the design has proper spacing and only significant elements in it.

3) Selecting right font

Don’t worry! It is normal and totally fine if you take a bit of time to find a perfect font. Although it won’t be wrong to say that images grab most of attention. But, you can’t ignore the text as it does the direct communication with your audience.

Selecting fonts can be a hard nut to crack. You should select a font according to the message that you wish to convey. Also, don't use too many different fonts use at least 2 fonts, but not more than 3.

4) prioritize the work

The success of your poster lies in legibility. You should be very careful with the selection of fonts, size so that it is visible easily. It should be easy to read from a distance and as posters it should easily catch the attention and convey the message. Also, check if the poster is printed fine in quality.

5) Turn up the contrast

The poster that you made should make a person look at it multiple times and for that contrast is the weapon. Use high contrast amongst different design, elements. A lot depends upon what kind of color you are using for your text and background. So, always keep in mind the message that you want to convey before selecting colors.

Designing a poster shouldn’t be so difficult. There are hundreds of free tools available online. Additionally, if you are looking for something expert level, you can always hire an expert.

I hope all these tips helped you to understand how few rectifications and checks can make your poster look perfect. In case, you have any doubt or suggestion, do let us know through your comments below.Thanks!

Saturday 3 November 2018

Promoting Photography Business On Instagram

Let’s face it, social media is in it’s boom right now and will be there for coming time. Every other marketing strategy by leading brands nowadays is somewhere or completely related to social media. Instagram is proving to be one of the best social media platforms for brand building and marketing. Creative work like photography is undoubtedly appreciated amongst everyone on Instagram. Taking into consideration different genre of photography from weddings to wildlife everything is shared and loved by audience.

Since starting with a photography business is not that easy as it seems, promoting it is another hard nut to crack. This article will help you to know how you can promote your photography business on Instagram. 

1) Tagging clients

Whenever you post the work or content, never forget to tag clients so that you are able to reach friends and family and gather a large audience to see your work. Make sure that you have taken your client’s permission before tagging them. Also, you can introduce some kind of special offers or discounts for clients if they tag you too. Request them to post a short video or some digital content to show their satisfaction by your work. Because nothing speaks better than a happy client review.

2) Regular Posting

So, here you need to understand by regular posting we don’t mean posting every minute but, frequently without any gap or delay. Too many post might be considered as a spammy activity by audience. On the other hand posting once in a while is also not considered as a good practice. Earlier this year Instagram Algorithm was introduced to make people understand how there post scheduling can impact their account performance. A lot has been said and heard about the time of posting on social media platforms but, the best way to make your post performance better is by experimenting. Try to experiment with the type of content as well as the timings so that you get the best combination.

3) Proper use of Hashtags

Whenever you post a photo don’t miss out on hashtags. Add a series of hashtags to increase your post exposure. Using appropriate hashtags is one of the most crucial part. Your hashtags should be related to the photos that you post and also keep your brand in mind while doing this. Never miss a chance to showcase the name of your photography business where it seems relevant.

Here are a few list of hashtags that might make the whole concept a lot more easier.

For locations | Mention the place, city or town as on the photo. For Examples: #Paris #losangeles #Disneyland. Geotagging is also an option that you might prefer.

4) Don’t forget the watermark

Professional photographers usually watermark their images. Remember to include the watermark when you’re posting your photos on Instagram, Use your name or your company name to watermark the image. It is one important point for every photography business that can’t be overlooked.

5) Editing Requirement

Every amazing photograph that we see has a little bit of editing here or there and that is not a hidden fact anymore. Many times editing completes the whole picture look and the results might astonish you. Also, know that too much of editing is not needed. Nowadays, we have tools for almost everything that we do. Graphic designing tools like Canva have raised the bar of editing professional photographs.

I hope all these tips helped you to get an idea on how you can easily promote photography business on Instagram. In case of any doubt or suggestion feel free to contact us through comments section below. Happy Photography!

Tuesday 22 August 2017

Ganesh Chaturthi: The most awaited festival is finally here!

Ganpati Bappa Morya

Our god ganpati is here now to be able to supply her pleasures. just as before we can see ganesh chaturthi regarding twenty fifth June 2017. Consequently, on its way friday will likely be a strong auspicious special occasion for individuals..  Lots of among us view ganesh chaturthi however this really is correct that will the majority of us have no idea the importance linked to the actual competition.

And thus for this page, I'm going inform you the storyline behind ganesh chaturthi and how they can celebrate this correctly. No later than this also help you locating good ways to search for our god ganesha wallpapers, ganesh chaturthi desires and ganesh ji aarti and tracks.  that may help you watch the particular event.

Jai Ganesha

 Ahead of starting to talk about Ganpati Chaturthi, let us first of all focus on The almighty ganesh. I just consider your brief quick description in our much loved Ganpati shall be popular among everybody. Although, Read in which Ganesha never desires some sort of intro!

Ganesha, is also generally known as vighharta certainly is the primary worshiped adept for hinduism. Therefore if there does exist just about any auspicious activity vogue marital life as well as pooja or simply anything else. The initial god being worshipped is usually ganesh ji only. Excellent things are started off by the name of ganpati. That is why most of us say let me accomplish “shree ganesh” with this job.: )

 Lord ganesha has many game titles this this supporters employed to call him or her

 Ganesh Chaturthi times 26 Sept 2017, comes to an end that current year.

Ganpati chaturthi once was an exclusive ceremony during the times of California king shivaji. Yet lokmanya Gangadhar tilak ji insisted to restore a open public ceremony. The guy achieved it to make concord, unanimity between hindus and he appeared to be productive also.

 We're able to as well like vinayak chaturthi through creating your personal personal computer utilizing ganesha pictures features most current amount of HD Ganesh Chaturthi wall papers photos for the preferences. Merely rely on them the technique that you require

 Folks post texts as well as greetings on their loved ones during this affair I realize lots of you as well wish to transmit wants and whatsapp books towards your close friends in ganesh chaturthi. Just in case you would like whatsapp messages, greetings or estimates regarding ganpati, check out going to ganesh-chaturthi2017. com

 I seriously really intend you could have thrilled ganesh chaturthi in 2017

Wednesday 8 March 2017

OTP authentication: solution to decrease bounce rates

Bounce rate is an important factor for a website. It determines how much customers or visitors are loving a website.
In-fact it is of the factors Google considers while ranking a website.

What is bounce rates?
Bounce rates is a term used in analytics to represent number of visitors who visited a website and then left rather than continuing on website. It can also be seen as measure of effectiveness of a website to make a visitor continue their visit.

What happens if my site has high bounce rates?  
Consequences can be very rough and they will be if high bounce rates are not taken into consideration. As mentioned above, Google considers bounce rates as one of the factors for ranking a website on SERP. That means chances will be there for ranks to fall down of charts.

This also means less traffic and conversions.

On the other hand, if a site is suffering from high bounce rates then there must be some factors which are causing them.
What are the factors causing high bounce rates?
  • Slow-to-Load Page: A slow website always irritates. No one has time to sit and wait for website to load. Instead they browse back and go to some other’s website. It is also another factor by Google to rank websites.

  • Blank Page or Technical Error: It is also possible due to any error that the page is not accessible or some elements have broken, giving user a bad experience.
  • Misleading Title Tag and Meta Description: Not served what advertised for. Page content and title may not be complementing each other the way they have to complement.
  • Bad User experience while authentication: While authentication they may be facing some problems like broken login or a too complicated password which they cannot recall.

How OTP authentication can help decrease bounce rates?

OTP authentication is a part of authentication platform which helps in authenticating on a website. It makes use of OTP to authenticate on a website.

Whenever a user chooses to authenticate via OTP authentication, they have to validate themselves via an OTP code, which they receive on their registered mobile number.

How it can decrease bounce rates is by providing 99% uptime and seamless user flow throughout the process. Along with this, it also solves the problem of forgetting passwords, by switching to OTP as medium of authenticating user on website instead of password.
This way OTP authentication can be one of many solutions to decrease bounce rates.  


Tuesday 31 January 2017

identity as a service:It is better to buy rather than building it?

For a Business dealing in any niche, financial prospectuses are the most discussed and are time consuming too. With wrong decision taken, financial status can slowly or gradually downfall.

For businesses who are infant or are in stage of adulthood, not relying on third party  services seem like a better idea so as to save some bucks  and be in control for those processes too.
The task is as simple as boiling water.

In this post, we will be discussing one of many such technologies which turn into mistake afterwards for a business.
Identity as a service, is a SaaS based service which provides authentication and authorization solution to businesses. It is a primary solution which businesses need, especially when a business in selling online.

Building own IDaaS solution seem as a better idea instead of subscriptioning it from third party.

Identity as a Service includes authentication and authorization system which intelligently knows who to give access and who to restrict.
Authentication includes standard login, social login and otp login, which helps visitor to signup and signin conveniently.

Theory part is clear and converting theory into practical doesn’t seem a hard task.

Why should you not go for developing it yourself?

Primary reason is the headache you will go through from starting its development to implementing it error free. In order to develop it, you will need developers, who will do it for you. Requirement of developers, means hiring.
For hiring you need to have someone who can do it for you, like an hiring agency or referrals are also better option. Lot of time is invested in it.

As soon as the hiring is over, development starts. Developing it will consume quite a few months, may be more than quite a few, depending upon developer’s potential.

For development, servers will be required, whose cost will depend upon quality. Faster processing and execution, costly the servers be.

Process still seem easy but when you compare it with headaches you face from recruitment to its development and the time consumed, clouds will get clear.
Time is an important factor for business and every second is valuable. One cannot risk whole empire just to save few bucks.

Secondly the maintenance. Maintenance will require quiet attention and priority, which may hamper productivity or increase troubles for developers.

Buying it will literally relieve a business from all above headaches, make them focus on their core business.

Thus buying an identity as a service is better than developing it.

Tuesday 24 January 2017

OTP Login: That’s what I Choose for customer authentication

Today security is a major concern, not only for me but also for almost every person using web. One of the major compromises on internet is keeping saved passwords on shared computers, even in our own device when almost everyone in circle uses it.

Risk with a shared device is that anyone with your saved credentials can access your web accounts. Even though they mistakenly access accounts but still it counts as a breach. To tackle this issue, most of the websites had started giving a short note stating to not to remember credentials on a shared device, while authentication.

As a permanent solution to this problem, a technology based implementation should be there so as to secure authentication as well as stop unauthorized access.

OTP login is an authentication solution which is secure as well as user friendly . OTP login makes use of OTP which user receives on its cellular device via sms.
Upon sending code from our website, a reverse counting timer starts with limited time limit. Generally the time limit is from 30 seconds to 3 minute.

As soon as the code is received and validated on our website, the user gets authenticated securely.
OTP as method of authentication can be implemented in 2 ways. First, it can be implemented as primary method of authentication. This eliminates the need of password because OTP is acting as a temporary password. Although it can be the primary method but it cannot be seen as a replacement for passwords.

Second is implementing OTP as second layer of validation upon authentication. As the user successfully validates its credentials, it gets redirected to another page where they have to input 4-6 digit OTP code which they soon receive on their phone.
After validating the code, user is authenticated and can proceed with authorized privileges.

With implementation of OTP login into authentication process, security is improved.. That’s the reason I chose OTP login.

Wednesday 11 January 2017

Optimizing conversions on your website

A website is the key for most of the businesses today for getting business, which have migrated from offline world to online world. Conversions are something which is one of the crucial metric for which defines goals on internet.

Conversions can be from any source in form of subscriptions, followers , downloads or sales. A website sometimes has a dedicated page, called as landing page so as to convert traffic into lead.
It often causes huge spending for business, for creating an optimized landing page.
As an free alternative to optimizing conversions, we will discuss some of the tips to improve conversion on your website.

Conversion happens because of relevancy. If the content is relevant and is worth, then only someone will opt to its action. Relevancy is cliche but do you know how words can impact conversions? Well heavy words can. They can evoke feelings, the pain points of an visitor, enabling them to take action. Use power words while writing content. Stunning content with breathtaking images will definitely help your visitors to convert.

Lite graphics or minimal graphics on a website is also a spell to conversions. Benefit of lite graphics is that lesser images increases website speed and gives free space for text to breathe. Reader will find it attracting at first glance and while reading. Compare your neat room with before going to party room. Yes you got me now !

Opt to trends but not overdo it. Recently every website is using live chat popping up from either of the corners. With things converting to trends, everyone will start to adapt and like it, most of the times. Do have subscriptions to latest trends regarding your niche or set google alerts to stay alert of latest news on internet, related to design and technology.

Now coming to technical part. Conversions often are targeted to end with signups or purchases, which obviously will need registration or sign-in. A reliable registration service is very much essential in this case, which offers seamless authentication experience to visitors.
Lookout for one who is offering 2factor authentications, it's essential as a security concern for customers.

Increase visitor's trust on your site regarding their data security. Use SSL certificates on your site. The data sent from sender to receiver should be secure, that’s what SSL does.

Keeping in mind these suggestions will definitely help you in optimizing conversions on your website.