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Friday, 27 May 2016

4 Smart Ways to Boost Conversion



Growth is the important factor that defines the success of any business. Attracting a lot of customers and convincing  them to shop for or buy the product is the path to growth and it is called “conversion”. Smart conversion means that a lot of people like your product and that they are choosing the final action of purchase. Marketers spend a lot of effort and time to attract new and existing customers to improve conversion rate.
As conversion plays an important role in the success of any business, good and effective strategies that attract more customers for conversion are must. Day by day, the importance of social media is increasing at an alarming rate of marketers are greatly depends on various social media platform to promote their businesses.
There are lots of strategies to drive conversion by using social media. Here I am going to explain some of such methods of driving conversion.

Provide Social Login

According to a survey, it has been found that 77 percent  user felt that giving social login could be a smart choice of registration. Social login is such a tool that makes users to login any website by using their previous or existing social media’s username and password. It saves time and makes the registration method easy as compared to ancient email registration method.

Offer Social Sharing Buttons



People love to share what they like. Social sharing is also an important way of driving traffic and enhancing conversion. The products that are shared by the shoppers with friends have more chances of attracting more leads and conversion. Therefore, add WordPress social share buttons to along with your products or content, these buttons help your users to share your products with their social networks.

Add Single Sign-On


As the name suggests, Single Sign-On Solutions eliminates the problem of password fatigue by offering users to access multiple web properties solution by using single ID credentials. With Single Sign-On, users can use the single set of credentials to access all the web properties owned by the same business. It saves users time and effort of login, thus increases productivity.

Social Media Advertising


Social media advertising is a simple and reasonable tool that is gaining popularity among marketers because of  its effective approach to reaching out the targeted audience or customers. Several social media platforms like Facebook offers Ads to target giant section of the audience and therefore increasing the chance of conversion.

Thus by following these strategies the conversion on your website should be improved at a very faster rate. Apart from the mentioned tactics, if you any other important approach to boost conversion by using social media, let me know in the comments below.

Thursday, 26 May 2016

Tactics to Make Your Content Social Media Friendly

Social Media platform is a particularly powerful tool in today’s digital world. Whenever you produce your content like eBooks, articles and press releases, you don’t wish to cross your fingers and sit up for somebody to stumble across your website. So, what should you do? Sharing it to your personal social media networks is nice and easy however it's difficult to make others  share your contents with their social networks.
Therefore to maximise your market reach, here I'm recommending you three ways that will help you to form your content more social media friendly.

Optimize your Title


If you actually wish your content to be shared by others then make short, sweet and eye catching titles. Nobody likes long and boring titles. Even users don’t prefer to browse content that has an ordinary title. Do you think they will share the content that has boring titles? No, they won’t. Therefore, always try to optimize your content’s title and increase the chances of getting shared by the others.

Add Social Sharing Buttons



You can add WordPress Social media plugin to bottom, top or both on top and bottom of your content. Place your social share buttons such that it can easily figure out by the users. Include most famous and widely using  social media networks like Facebook, Twitter, Google+ etc. as your social media sharing buttons. However avoid featuring too many social network buttons on your post, because it creates confusion and also slows down the website loading speed.

Don’t Forget Images

According to a report a post with images can get 94%  additional views. In the same report is also mentioned that 67 % shoppers agreed that the standard of the image plays a very important role in choosing and buying a product on e-commerce websites. Most of the users like to share content that has high quality and relevant images of the products. If you want users to share your content or product then you need to spend some time working on images.

These are some of the most important and effective ways to make your content more visible and social media friendly.

Tuesday, 24 May 2016

Actionable Tips to Boost Engagement on WP Website

Customers are the most important part of your business and why not? Without them, you don’t have any business. Therefore, it is very important for you to provide them a user-friendly experience while they are accessing your business website. The better user experience leads to better engagement on your WordPress business website. Every website has an objective, some try to sell products, or sometimes it tries to convince users to subscribe and much more. But the success of a website totally depends on the number of users engaged with the website. Thus, here I am going to explain some of the important ways that will help you out to increase user engagement.

Improve Website Loading Time



Who likes to wait? People have a tendency to hate slow loading website and quickly leave such website in frustration. This clearly shows that the longer your website takes to load, the less your website will be accessed. Website loading time is an important factor of user engagement. Here are some ways to boost loading time of your site :
  • Use simple theme that's best suited to your business
  • Optimize multimedia
  • Uninstall unwanted plugins

Add Social Sharing buttons


One of the simplest ways to boost user engagement is social sharing. Once you make it easy for your users to share your content, it opens a huge chance of higher engagement. Social sharing plays a crucial role in driving social traffic to your WordPress website. The easiest ways to encourage social sharing on your WP website is by adding WordPress social share buttons to your website.

Make Blog Commenting Simple


Blog commenting is also an important method to encourage user engagement. The first thing you need for the user to comment on your blog is to remove complicated captcha and ask them to make a comment on your blog. Showcase their comments on top and always respond to their comments as soon as possible. In this way, you can get a good number of links and can also improve your social presence and reach.

These are some of the tips to boost user engagement to your website, if you any point that I missed, comments me below to know.

Ways to Boost Social Media Referrals

Social media has played a very important role in business exposure. More the effort on social media more will be the traffic on the website. According to a research it has been found that  92 percent, marketers believe that social media helps their business to grow at a very quicker rate. Therefore, there is nothing wrong in saying that you just are missing a crucial strategy of marketing if you do not include social referrals.


So, there is a need to form a special strategy for social media referrals. In this article, I am going to explain a number of important tips that may assist you out.

Add Social Sharing Buttons

The interesting and simple way to share content is that the foremost factor needed to extend referral traffic on your business website. People can like to share your content if they notice it is interesting and simple to share. Adding social sharing buttons on your website is one of the most effective ways to drive social referral traffic while not spending a single dollar. Social sharing button is the best decision to take right now to promote your brand among more customers and users.

Get Involved in Conversion

Today social media is one of the quickest and best ways to receive updates from all over the world. Marketers are well known to the importance of turning into the part of the newest buzz to enhance their brand awareness. They can simply get all information and news regarding the newest trends on Twitter and Facebook trends section. All you need is to visualize out the newest trends and participate within the buzz.

Provide Social Based Commenting

Having social based commenting is a crucial method of obtaining social media referrals. By allowing users to leave comments by using their social media accounts makes the whole process easy and fast. It also boosts up the user experience. Quara, Viafoura etc.  are  examples of some famous websites that are using social based commenting to get social referrals.

These are some of the most important and effective ways to boost social media referrals on your business website.

Monday, 23 May 2016

Tips to Boost Your Social Presence!

The success of an online business depends on the quantity and quality of traffic to its business website. If there is a lot of traffic then there are more probabilities of conversion and sale. Therefore, traffic is an important factor for the expansion of an online business. But the question is, how will you drive traffic to your website?
Here in this article, I am going to list down a number of important techniques that may help you to drive huge web traffic on your WordPress website.

Make Your Post Sharable



Social media networks are one of the most important platforms where you'll be able to share your content with others and make others share your content with their networks.  Adding WordPress social sharing plugin to your post will facilitate your readers to share your content. In this way,  you can promote your content among more readers and improves your social presence.

Do Blog Commenting



If you want to push your website or blog post, then it is very necessary for you to interact with others and blog post commenting is one amongst the simplest ways for this. Blog commenting permits you to improve your online presence. Thus, continuously try to post a comment once you browse a piece of writing associated with your niche and always answer the comments posted on your blogs.

Promote Your Content



It is one amongst the simplest ways to form your online presence among your customers. Promote your post across all available social media networks. With the help of WordPress’s  Publicize feature, you can share your post along with your Facebook friends, Twitter followers, LinkedIn connections automatically.

Post Blog frequently


A blog that has a lot of regular and frequent posting schedules develop readers faster. Post your blogs at regular interval of time. Fix a particular pattern and timings to post the blog that's best suited for your audience. Posting an article on the regular basis can help you a lot to enhance an amount of readers to your post that ultimately drive a lot of traffic to your website.

These are some tricks and tips to drive a lot of traffic to your WordPress website. If I forgot to mention any important point, let me know in the comments.

Friday, 20 May 2016

WordPress Mistakes That You Need to Avoid!

WordPress is a website creation platform where you can create most beautiful websites. Working on the website is very simple. Availability of numbers of WordPress plugins reduces both the time and effort of users. But there are many things that you need to keep in mind to run your website smooth and improve the user experience. Here I am going to list down some of the most common mistakes that should be avoided while working on WordPress.

Using Too Many Plugins


There are thousands of plugins we can install in WordPress and TBH, we all likes plugins as they simplify our work and saves our time. But having too much of anything can be dangerous.  Adding  too many  plugins reduces the efficiency of your website by making it not only complex but also reduces the website speed. Thus, it is always advisable to limit yourself with the only required plugins that are must for your website.

Not Adding Social Sharing button


Social media is the most important tool nowadays to push business. If you are not using social media platforms to promote your brand and business then you are in big trouble. Because your competitors are trying their best to share everything related to their products, brand, services etc. on social media platforms. Therefore, implementing WordPress social share buttons should be on top priority for you. These buttons help your users to share your products or services among their social networks. This will not only helps you to promote your brand but also in building trust on more customers.

Forgetting to Create Backup


Not backing up our WordPress website  is another common mistake we generally make . Most of the businesses  notice the importance of backups when  they lose their most precious data. It’s extremely recommended to backup your information and data either manually or automatically on regular intervals. The high probabilities of website crashes makes it necessary to possess an accurate backup because nothing is 100% secure in the world of technology. wordpress.org respectively.

So, friends, these are some common mistakes typically we make while working on WordPress. If I  forgot to mention any other point, let me know in the comments.

Thursday, 19 May 2016

Great Ways to Drive Traffic On WordPress Website!

To drive  traffic to your website may be considered as both simple or a tough task. If you make a correct strategy and work consequently then it's a simple task however if you don’t arrange something then it's terribly tough for you to drive traffic. Nowadays marketers make attempt their best to drive a traffic to their business website since website traffic is directly related to a number of sales and conversion.
In this article, I will explain to you some simple but effective strategies which will help you in driving traffic to your WordPress website.

Blog Commenting


Commenting on a blog post of different bloggers is one of the simplest strategies to create relationships with different bloggers and find backlinks and a decent quantity of traffic. Select such blogs that are similar to your niche and add your valuable comment to the article that adds price to the post.

Utilize Power of Social Media

Social media is the most powerful weapon to promote service or brand or post globally among more and more people. With the help of social media platforms, one can simply improve his social presence. There are heaps of social media platforms like Facebook, Google+, Twitter etc. that will help you to enhance your reach and drive additional traffic to your website.

WordPress Social Share Plugins


WordPress social share plugin is a vital tool that permits your readers to share your service or post with their social networks. It is very difficult for readers to open a new tab and paste your content then share it, adding social sharing buttons makes the task easy that allows users to share it with simply one click of a mouse.

Infographics

Infographics are one of the best ways to drive good web traffic. Attractive and interesting infographic grab users attention and drive them to your business website. But creating a great infographic is very time-consuming. Even if you know how to make infographics then also you need a lot of time to design an infographic with best relevant information.

These are some of the best ways of driving a great number of traffic to your business website. If you have any important tips in your mind, let me know in the comments below.